The 2nd edition of Modern Woman Show opened at Dubai World Trade Centre

Her Excellency Mona Al Marri inaugurated the luxury lifestyle exhibition; Her Excellency Majida Ali Rashid graced the occasion as the guest of honor.

  • Emirati and international designers showcased their latest collections ahead of Ramadan and Eid.
  • Hi-end niche brands of handmade jewellery, artisanal chocolates, premium handbags, perfumes, accessories and finest home-ware dazzled at the show
  • Scintillating Fashion Shows, Beauty Demos and Exclusive launches enthralled the visitors
  • Dubai Design District and Dubai Design and Fashion Council were Strategic Partners of the event

 The 2nd edition of Dubai’s elite and luxurious exhibition, Modern Woman Show, opened its doors, featuring over 80 top-of-the-line brands, both local as well as international. The premium exhibition was inaugurated by the Chief Guest Her Excellency Mona Al Marri, Director General of Government of Dubai Media Office in the presence of Guest of Honor, Her Excellency Majida Ali Rashid, Assistant Director General and Head of Real Estate Investment Management and Promotion Center, Dubai Land Department; Mr. Adel Al Zarouni, Managing Director and Partner of Rivoli Group, Ms. Reem Al Zarouni, Emirati entrepreneur & co-organiser of Modern Woman Show along with senior delegates from AW Rostamani, Lootah Perfumes and Sumansa Exhibitions, the organizers of the show.

“I feel extremely proud to bring to you yet another successful edition of Modern Woman Show which is all about femininity, luxury, elegance, class, style and sophistication. Artfully fusing local and global fashion flavours, the 2nd edition of our exhibition will present a dazzling array of brands and an exciting, exquisite, chic and haute line-up of Emirati and international designers.  The event is an exclusive opportunity to witness the latest fashion and lifestyle trends, yet relax in the calm and comfortable surroundings. Our exhibition is unique at many levels, and I truly believe that there is no other show in Dubai that will give its visitors the sophisticated and luxurious feel that this show does. So expect to be wowed”, said Ms. Reem Al Zarouni.

With an impressive lineup of over 80 exhibitors and more than 20 designers, local as well as international, the Modern Woman Show featured niche brands, showcasing luxurious and extensive women-wear such as designer abayas, kaftans, jalabiyas, loungewear, evening wear, travelwear, coats, jackets, jumpsuits, gowns, ready-to-wear, dresses and much more alongside the premium artisanal chocolates, handmade jewellery, handbags, home-ware, perfumes, ouds, bakhoor, accessories, shoes among others. The show also featured on-site beauty sessions on hair, makeup and nail art, fashion shows, product launches and makeovers. Z Haus  provided complimentary nail art and hairdo services at the event.

“We were part of the show last year, when they had just started and the faith we put in the show was rewarding. It is the perfect platform to interact with our target audience and introduce the exquisite scents. The show will help strengthen Lootah’s brand presence among our target audience. People who already know us, will find us there and who never tried our fragrances will have the chance to experience our scents. The show falls in perfect harmony with Lootah- traditional, luxury yet modern and unique. The Modern Woman Show provides people with the opportunity to see and feel some of the world’s most exclusive and niche products under one roof. We are ecstatic to be a part of the show”, said Amaal Mustafa, Branding and Marketing Manager, Lootah Perfumes.

AW Rostamani Lifestyle CEO Greig Fowler added: “We are honored to be involved in such a significant event. Here at AW Rostamani Lifestyle, we are committed to the UAE’s retail and fashion sector growth and support the Dubai’s government vision in positioning the emirate as the go-to destination for tourism both at a regional and international level. We are proud to be participating as well as supporting emerging local brands and are looking forward to another successful show this year”.

The luxurious brands being exhibited at the show included the likes of A W Rostamani Lifestyle, Lootah Perfumes, Yataghan Jewellery, Kanzi Boutique, Ahmed Al Maghribi Perfumes, Fashion Vault, Kaizer Leather and Accessories, Wed Perfumes etc. whereas the designer lineup included the popular local names such as Hessa Falasi, Latifa Al Shamsi, Saray & Valley, Yasmin Megerisi of House of Meena, Das Collection among many others. Sakina Ahmed, Rajdeep Ranawat, Sunaina Khera, Susan Zhuang, Harry Ibrahim, Hijab Fashion Icon ZH, Ziva Abaya, Bahiya Couture  represented the international labels from India, Indonesia, KSA, South Africa and Bahrain respectively.

Dubai Design District and Dubai Design and Fashion Council were the Strategic Partners of Modern Woman Show, while AW Rostamani Lifestyle served as Diamond Sponsors and Lootah Perfumes as Platinum Sponsor. The Official Airline Partner was Emirates Airlines and Sama Dubai, Al Khaleejiah and B4U Aflam were on board as the TV, Radio and Arab Indo Partners respectively. The event also featured Online Beauty Partner Vaniday, Styling Partner Zhaus, Catwalk Partner Shock Talent Management and Indulgence Partner Coco Jalila. Sakina Ahmed was the featured designer, while Sumansa Exhibitions were the organisers.



Coco Jalila is a Dubai-based luxury chocolate brand offering a tempting range of handcrafted, artisanal products, made with love for the UAE™.
All Coco Jalila creations — from traditional European favourites to more daring delights with a local twist — feature fine Italian chocolate and other premium ingredients, lovingly combined and beautifully packaged to create the perfect treats for any occasion.



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