Dubai resident and Malaysian entrepreneur owned Zen Productions launches FoodAddict, first TV show in the Middle East, promoting Malaysian cuisine in the region. Aired on Zee TV Middle East, the show aims at catering to the 25 million multicultural tourist arrivals in Malaysia every year, which is home to a distinctive palette and a tapestry of flavours. Produced single handedly by Zenofar Fathima, CEO, Zen Productions, her main purpose is to introduce to the Middle East the rich flavours and cooking traditions of the multi ethnic country. Launched on April 6, 2016 in the presence of Malaysian delegation, top UAE Entrepreneurs and dignitaries, along with well know Indian celebrities, the prime motive of FoodAddict is to explore Malaysia, a country that offers families and other travelers with a plethora of interesting offerings.
We were inivited at the launch of Food Addict TV show held in the Shangrila Hotel Dubai.The event was full of entertainment and food talk held in the presence of Malaysian delegation – Ambassador of Malaysia in the UAE, Daton Ahmad Anwar Adnan and Datin Ahmad Anwar Adnan; Mr. Yubazlan Haji Yousef, Consul-General of Malaysia in Dubai; Indian Celebrities – Javed Jaferi, Sukhbir Singh and R. Madhavan; Vandana Gandhi, CEO, British Orchard Nursery; Ms. Alisha Moopen, Executive Director & CEO – Hospitals & Clinics GCC; Brigadier Sheikh Sultan bin Abdullah Al Nuaimi, Chief of Ajman Police.
To inaugurate the event the embellished cake was cut by Producer Zenofar. Guests & media had an interactive questioning sessions with all Indian celebrities and producer Zenofar Fathima . Bollywood Stars enchanted the audience with their witty replies and fun filled food discussion. They also share many of their personal food experience with the attendees. Guests had a memorable time spent at the launch with the most scrumptious menu served by Shangrila Hotel. Variety of salads and succulent main course both veg & non veg were part of the evening. Celebrities mingled up with the fans and were interviewed and shared their precious words with media & bloggers. Each guest walked away with adorable kitchen sets congruent to the event.
Zenofar Fathima, Producer and Anchor of FoodAddict says, “Malaysia is certainly known for its unique wonders, attractions, cuisine and cultures. Certainly when it comes to food, Malaysia is the best of Asia on a platter. I am very keen on having to provide a wide window into the rich and diverse dining options available in Malaysia, which certainly reflects the best taste of the Asian countries. I often come across so many guests from the Middle East in Malaysia who are looking at exploring different cuisines and seek certain suggestions and recommendations. The show will do just that, try to bring about the best that is there in each of the delicacies. I would like to thank the Malaysian delegation along with the UAE entrepreneurs and Indian celebrities who have supported me with their attendance here at the launch. I look forward to a successful first season and further look at expanding and discovering global cuisines for further seasons with the show.”
“Having worked in Dubai for over 18 years, I can truly call this place my second home, and what better way to start my debut venture here. I am totally excited and thrilled.” She added.
The show will also host a special section that will focus on eating right and healthy which will be explained by Indian model-turned-actor Rahul Dev.
FoodAddict, with a tagline ‘The journey of great taste and good health’ will be aired on Zee TV Middle East in UAE in September 2016.
FoodAddict, is the first TV show in the Middle East, promoting Malaysian cuisine in the region. Aired on Zee TV Middle East, the show aims at catering to the 25 million multicultural tourist arrivals in Malaysia every year, which is home to a distinctive palette and a tapestry of flavours. The prime motive of FoodAddict is to explore Malaysia, a country that offers families and other travelers with a plethora of interesting offerings.
About Zen Productions
Zen Productions is Malaysias premiere full service video production company serving the ever growing demand for videos across the business, industrial , commercial sectors. Zen productions is currently working on their international debut TV show- FoodAddict which is about promoting the Malaysian cuisine in the Middle East.